Liverpool FC 23/24 | Undeniably Scouse

For the 2023/24 season, Liverpool has unveiled a new kit that pays homage to their past while still looking forward. The Undeniably Scouse kit is a throwback to the simple and clean design of the 1973/74 FA Cup-winning team. It's a classic look that fans of the club will undoubtedly appreciate. Find out how to sign up - and win the Liverpool Experience of a lifetime!

Are you ready to live out your Liverpool dreams in a once and a lifetime experience together with Unisport and Nike next season with a guest? Then keep on reading!

Sign up to get notified when the new Liverpool shirt launch at Unisport on May 18th. On top of that, you will automatically have the chance to win a once in a lifetime Liverpool Dream Experience for the 2023/24 season for you and a friend. All you have to do is enter your name and tell us your Liverpool story, why should you win the experience?

Sign up to buy the new Liverpool FC shirt 18th May!

Liverpool Football Club has a rich and storied history that dates back to 1892. Their iconic red jerseys have been worn by some of the greatest players to ever grace a football pitch, including Kenny Dalglish, Steven Gerrard, and Ian Rush. And while Liverpool FC has undergone many changes over the years, one thing that has remained constant is their commitment to tradition.

But the Undeniably Scouse kit isn't just about looking back. It's also about bringing fans closer to the club, especially those who are based in the Nordic countries. Liverpool FC has a large and passionate fanbase in the Nordics, and the club wants to inspire them with their latest kit.

To achieve this goal, Liverpool is leveraging their partnership and heritage history in the Nordic countries. One important aspect of this campaign is that it's gender-neutral. Football has historically been a male-dominated sport, but Liverpool FC is committed to changing that. By creating a campaign that is inclusive and welcoming to everyone, the club is sending a powerful message that football is for everyone.

Ultimately, the Undeniably Scouse kit is more than just a new set of jerseys for Liverpool. It's a way for the club to connect with their fans in the Nordics and inspire them to be a part of the Liverpool family. By celebrating their past and looking to the future, Liverpool is showing that they are more than just a football club – they are a community.

Sign up to buy the new Liverpool FC shirt 18th May!